The Selling Game is all about how marketers not only survived the so called Panic on Madison Avenue, but rang in a new gilded age of advertising. Digital media, the internet and cable TV, have handed marketers incredibly powerful new keys to our hearts and minds, and wallets. We’ll meet the brains behind companies like Tacoda, whose technology looks at our web surfing ways and tells marketers who we are, what we buy, and where we buy it.